The South Carolina Dressage and Combined Training Association (SCDCTA) needed a refreshed brand identity that would represent their mission of education, competition, and community support for riders across the state.
I created a playful badge-style logo featuring a palm tree — a nod to South Carolina’s identity — blended with equestrian elements to reflect the organization’s dedication to dressage and combined training. The branding was designed to be versatile, working across event promotions, educational materials, and community outreach.
What I Delivered:
- Custom Logo Design – badge-style mark with equestrian and South Carolina iconography.
- Visual Direction – color palette and design style that is professional yet inviting.
- Event & Promotional Applications – branding adaptable for shows, clinics, and community gatherings.
The Result:
A recognizable, approachable identity that promotes SCDCTA’s values of horsemanship, rider education, and community connection — while giving the organization a strong, unified presence across events and outreach.
