Marketing is about being in the right place, at the right time and influencing the right people. Where are you putting your marketing efforts? Do the right people notice you? What is their first impression? This is a great basic list for any business to increase online presence and integrate all the important elements of … Read More about Marketing 101: Basic Business Checklist
Marketing 101: Basic Business Checklist
Dog & Pony Sales Logo Design
Equine Massage Muscle Therapy
Logo design for Equine Massage Muscle Therapy certification business in South Carolina. Students learn first-hand techniques, ethics, boundaries, gait evaluation and anatomy that make one a successful equine therapist.
EQ Knowledge
I really enjoyed designing this fun logo group for an adult equestrian education program in Virginia.
Effective Branding: Logo Variations
I generally use the best practice of having more than one logo to visually present my client’s businesses. A logo variation is a version of your logo that you use in specific situations: sometimes due to size or to vary the look. It’s almost impossible to design a “one size fits all” logo and to … Read More about Effective Branding: Logo Variations
Form Follows Function in Logo Design
Successful logo design has many elements. Though commonly used in architecture and industrial design, the phrase “form follows function” was repeated often in my years of design school. The idea that we design items to our visual desires is always dominant but we often have to consider “how will it be used?” I use this … Read More about Form Follows Function in Logo Design
Extreme Makeover: Website Edition
You love what you do. And you are good at it. But your neglected website is getting in the way! Let’s see how we can make it work for you … does it feel dull and old and dormant? Is it responsive? I don’t mean, “did it call you back the day after the first … Read More about Extreme Makeover: Website Edition